ANN ARBOR, MI — Northstone Insurance Group, a growing tech-enabled insurance brokerage, has announced the successful acquisition of eight independent insurance agencies across Michigan, Texas, and Louisiana, marking a significant expansion of its national footprint.

While financial terms of the transactions were not disclosed, the acquisitions reinforce Northstone’s mission to blend deep local agency expertise with the resources, scale, and technology of a national platform. All eight agencies will now operate under the Northstone brand.

“These are high-quality firms with strong leadership and a proven track record in their markets,” said Michael Granger, CEO of Northstone Insurance Group. “By bringing them into the Northstone family, we’re not only extending our geographic reach—we’re expanding the breadth and depth of the services we can offer our clients.”

Each of the acquired agencies brings specialized knowledge in commercial insurance, personal lines, and employee benefits, strengthening Northstone’s capabilities across key markets.

In keeping with its commitment to shared success, Northstone will include all employees from the newly acquired firms in its Employee Purpose Plan, a company-wide equity incentive program designed to ensure that every team member participates in the long-term value they help create.

“We believe ownership should extend across the organization. Our Employee Purpose Plan allows everyone—at every level—to share in the growth we’re building together,” Granger added.

Details of the Acquisitions

Michigan

• Warrendale Insurance Agency (Livonia)
  Led by Barb Kunina, Warrendale is a multiline P&C agency known for its experience in specialized market segments.

• U.P. Insurance Agency (Iron Mountain)
  Headed by Todd Lysinger, this firm delivers commercial and health insurance services to businesses throughout the Upper Midwest.

• Entrust Insurance and Financial Services (St. Clair Shores)
  Led by Dan LaLiberte, Entrust has built a strong reputation in high-net-worth personal lines, serving affluent clients with tailored coverage and personalized service.

• Canopy Insurance Group (Birmingham)
  Under the leadership of Janell Evans-Olsey and Joseph Simon, Canopy specializes in large national commercial accounts with complex insurance needs.

Texas

• Infiniti Insurance Services (Spring)
  Led by Hazel Moreno, Infiniti is well-regarded across Texas for its focus on large commercial accounts, delivering customized risk management strategies.

• King Phillips Insurance (Houston)
  Run by Troy White, King Phillips provides comprehensive insurance programs to middle-market commercial clients across a range of industries.

Louisiana

• Beasley Keith Insurance (Bossier City)
  Specializing in middle-market commercial coverage, Beasley Keith is led by Gail Rinchuso and serves clients in both Louisiana and the greater Houston area.

• Safe Harbor Insurance (Bossier City)
  A high-net-worth personal lines specialist, Safe Harbor is headed by Ashlin Strother and serves a loyal clientele throughout Louisiana.

A Strategic Growth Initiative

According to Northstone, these acquisitions are part of a broader growth strategy aimed at creating a national platform with strong regional roots.

“This is about scale with substance,” said Granger. “We’re not just looking to grow for growth’s sake—we’re building a connected, high-integrity network of professionals who share our values of service, leadership, ownership, and integrity.”

Northstone is focused on building a collaborative culture across its expanding network. New teams will benefit from shared tools, resources, and operational support—while still maintaining their trusted client relationships and community presence.

Technology-Enabled Expansion

At the core of Northstone’s national strategy is its proprietary Lead Nexus platform—a technology suite powered by artificial intelligence that enables:

• Smarter client acquisition

• Predictive analytics

• Optimized cross-sell and upsell strategies

• Streamlined partner and client onboarding

The platform provides newly acquired agencies with an immediate digital advantage, allowing them to scale operations without compromising on client service.

“Lead Nexus gives our partners the power to be proactive, not just reactive,” Granger explained. “With AI-driven insights and automation, we help our teams focus more on advising clients and less on manual processes.”

Looking Ahead

With the completion of these eight acquisitions, Northstone significantly enhances its capabilities in commercial lines, high-net-worth personal lines, and employee health benefits—while building a stronger presence across the Upper Midwest, Texas, and Louisiana.

Granger emphasized that the company will continue to look for acquisition partners that align with its culture and mission.

“We’re always interested in talking to agency owners who believe in creating long-term value—not just for shareholders, but for employees, clients, and communities,” he said.

About Northstone Insurance Group

Northstone Insurance Group is a national insurance brokerage based in Ann Arbor, Michigan, providing property & casualty, personal lines, and employee benefits solutions to clients across the U.S. The company leverages technology, shared ownership, and local expertise to deliver a better insurance experience for businesses and individuals.